Safety of Client Assets

The safety of client assets is our #1 priority

The safety of our client’s assets is our #1 priority, so we selected Pershing LLC – a subsidiary of The Bank of New York Mellon as our custodian for client brokerage account assets. Consider some of the many advantages:

  • Pershing’s parent company, The Bank of New York Mellon, is the world’s largest custodial bank with over $33 trillion in assets under custody and a top, global asset management firm with nearly $2 trillion in assets under management.
  • As an introducing broker-dealer, Nationwide Planning does not hold client assets.  All client brokerage assets are held at Pershing (or at approved third party money managers).
  • To further protect your assets, Pershing provides excess SIPC coverage that goes beyond normal SIPC limits.

Pershing has won many awards and recognitions:

  • Ranked the #1 US Clearing Firm from 2008 through 2017 (by “Investment News”) and is one of the world’s strongest global financial institutions.
  • Rated as having the #1 client brokerage statement, ranked among independent broker-dealers (DALBAR, Inc., 2009 through 2017).
  • Pershing won BISA Technology Innovation Award, which recognizes leadership in the advancement of the financial services industry's products, services and platforms through technology innovation.

Important Facts About Pershing’s Parent Company — BNY Mellon:

  • Best in Collateral Management (Triple A Asset Servicing Awards, The Asset 2017)
  • #1 Versus Peers - The Experts, Rest of the World, Banks (R&M,, Investor Services Survey, 2017)
  • Best Private Bank in the U.S. for Customer Service (Financial Times Publications PWM/The Banker, 2017)
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